Sulky, somber, and drenched in reverb, "Forever" is a seething dirge, a jarring contrast from their previous frenetic lo-fi post-punk aesthetic. The video is rather minimalist: it features the band playing in a room, lit in eerie yellow lighting. It has all the moodiness youd expect from a band whose upcoming album cover features a (presumably dead or unconscious) limp leg. Frontman Elias Bender Rønnenfelt howls "I lose myself forever," as an old man peers grimly over the band.
For all its pastiche, Iceages upcoming album Plowing Into the Field of Love, which incorporates orchestral strings and horns, hints at the maturation of a band that were just teenagers when their debut album, New Brigade was released to critical acclaim. If their first two videos are any indication, their newest album sheds the DIY lo-fi ethos in favor of a more pulsing, fully-orchestrated sound.
Watch the new video below: