Gerard Way—best known for his temporary reign as King of the Emo kids and lead singer of My Chemical Romance—has traded in the marching band jacket and eye liner for a sharp blue blazer and some slightly more subtle eye shadow. Way is getting ready to release his first solo album, Hesitant Alien
, and his aesthetic seems to have shifted from the gym class drama of early 2000s teenage misery to something, frankly, much more interesting: aliens, comics, and the future as seen from the past. Having never been a fan of My Chemical Romance—unfortunately I can't claim sophisticated taste here, I just preferred regrettable tattoos with my bad eye liner, but even still, I can't say I've reached through my Drive-Thru Records archives since I lost my virginity, I didn't have super high hopes for Gerard Way's new project. Turns out Way and I might have just met a little too soon in high school, and now that we're all grown up we might have something to talk about.
"No Shows", Way's first single off the forthcoming Hesitant Alien
, is much less cut-yourself pop and much more brit-band pop with a retro rub. The video takes place on an Ed Sullivan style TV show called Pink Station Zero
, a reference to a station in his latest comic series (yeah, dude writes comic books, twist) in the fictional future. It's a future, however, that seems to be a low budget imagination of the infinite '80s. Way, who has a bit of a Duran Duran sound going on, has a bit of a retro futuristic Beatles on Ed Sullivan look going on. "No Shows" seems to be the introduction to an interesting narrative, one in which we see a little bit more artistic flex and control from Way, that I imagine will unfold on the rest of the record.
is out September 29th via Reprise Records, you can pre-order it here
Watch the out dated future performance from Gerard Way in "No Shows," below: