Annie Clark channels a little Six Feet Under and a lot of dirt as the makeshift matriarch of a creepy, vaguely funeral feeling household in her latest video. It's the second cut we're hearing off St. Vincent's forthcoming album Strange Mercy (following "Surgeon"), entitled "Cruel". Not sure if this video could be considered merciful, but it's definitely strange.
An innocent purchase of snacks (speculation on the intended purchase) at the local gas station goes terribly wrong for Clark, who finds herself creeped out by a couple of kids and their dad. Her escape is thwarted, and before long, she's playing happy homemaker against her will. When her meatloaf isn't up to snuff, well, just watch the damn thing.