After scoring big with the Black Panther
track "King's Dead", Jay Rock
is back and badder than ever with a thumping, cruising new track "Win" that has Kendrick Lamar on production and playing the role of hype man. Part of the Black Hippy crew with Kendrick
and Schoolboy Q
on the TDE label, but not yet quite as established as either of them, Jay Rock is making waves for himself with his snappy, urgent rapping and anthemic choruses that are heard plainly in this song.
Unabashed horns and trumpets blow out through the hook and Kendrick's hyping only serves to get listeners more psyched for Rock's verses as he raps, "Win, win, win / f*ck everything else" and "Get out the way, get out the way". Some plans are in the works for Jay Rock to follow up with his 2015 LP 90059
with another, as-yet-untitled record later this year and he'll be going on the Championship Tour with Kendrick, SZA
and Schoolboy Q this summer. In the meantime, sit back and turn up the bass on this badass summer anthem.