Tame Impala And Zhu Join Forces On An EDM Track To Appeal To The Masses
    • MONDAY, MARCH 05, 2018

    • Posted by: Chris Deverell


    Lately, Tame Impala's Kevin Parker has been blazing a trail for himself outside the confines of what his usual scene holds, venturing into pop and R&B with the likes of SZA and DRAM, and now even into the realm of EDM with his latest collab with Zhu.

    When you hear that Tame Impala is venturing into the EDM world, you'd probably hazard a guess that if there were to be any weakness in the track, it would come courtesy of whatever producer they were working with. Interestingly enough though, the complete opposite seems to be the case with "My Life". Rather than a true collaboration between an EDM producer and one of the most acclaimed psych pop-rock groups to date, "My Life" comes off feeling like a half-baked remix effort that would normally be relegated to a generic Spotify playlist somewhere.

    Yet that would be in no part due to Zhu's efforts. Zhu's contributions are by no means revolutionary, and the instrumentals likely won't go down in the annals of EDM history, but they play their part effectively with grooving four-to-the-floor rhythms and lush accentuations of saxophone and fluttering synths. The track is super reminiscent of For Lack of a Better Name-era Daudmau5 (especially "Strobe") with its bouncing keys and "anti-drop", and its a formula that has become nearly epidemic in the world of electronic music yet isn't offensive to most sensibilities.

    The EDM stylings on "My Life" might be of the middle-of-the-mall, pre-packaged for easy consumption variety, but they're not what does the track injustice. Instead, it's Tame Impala's Kevin Parker and his whining and uninspired lyrical contributions that take the track down a couple of pegs. Say what you will about the track being "basic", but it gets no help from Parker's refrain of "let me live my life" over and over again with all the enthusiasm of someone performing a tedious task.

    "My Life" probably won't have much staying power beyond this summer's rotation, but that doesn't mean it's a bad song. And just because it bears all the trademarks of a mass-produced EDM track doesn't mean it's not without some meaningfulness. So play it away if it floats your boat, and make sure that the "cooler-than-thou" kids that abhor their hippest bands going electronic don't drag you down.
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