have just dropped a video for "Mercy," off of their 2015 album The Gates
and it's a real doozy. Clocking in at just under twelve minutes, the video tells an intricate story between two characters in an unfulfilling relationship. Watching the two interact and noticing all of the tiny details as they switch back and forth between scenes is super compelling and kept us there for the full amount of time. There is also an "interactive version," which allows you to switch between two different versions of the video and uses your computer camera to "blink" whenever you do. Creepy, right? Creepy but awesome,
and truly groundbreaking for videos. You can check out that version HERE
(Chrome or Firefox only).
We asked the band to explain further, "We are always taking steps toward the future of video and are thrilled to share it with our fans. For our latest project we have tapped into the world of facial recognition to help the user determine the outcome of the video. It is a huge step in interactive video. We feel fortunate to share the experience." Director Duverneix adds, "I wanted to create something with a very passive and contemplative interaction, something that would be effortless and support the story. I knew I wanted to tell a simple story focused on actors that you could experience from two sides with very subtle, intricate details. Michael Juretic worked very hard on writing the script around all of the constraints. I hope you'll enjoy it. Sit down, relax, have a piece of cake."
Also, let's throw it back to that time we witnessed Young Empires' magical show live at The Phoenix: