destination: sxsw
  • THURSDAY, MARCH 06, 2008

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It’s not that they're overlooked…not at all actually. It’s just, something deep down inside says the Polyvinyl Record Co. just doesn’t receive the full credit they deserve sometimes. Rarely, does their name crop up in relation to other elite, independent labels. I know I know…this is all sounding a compliment of the backhanded variety. Believe me, it is anything but. We love Polyvinyl. They gave us classic artists in Aloha, AM/FM, Braid, Joan of Arc, Of Montreal, Rainer Maria…we could go on and on.

So what does the future of such an acclaimed company have in store? Find out for yourself Friday March 14th in Austin, as Polyvinyl hosts a sort of “state of the label” kind of showcase at Habana Calle 6. Teaming up with Saddle Creek imprint Team Love, the two labels will command a pair stages at SXSW. Frothing over with delirious amounts of rock from the likes of Someone Still Loves You Boris Yeltsin, Joan of Arc, Aloha, David Dondero, Headlights, and Tilly and the Wall, this showcase is sure to be one big, Texas winner! – David Pitz

Polyvinyl/Team Love SXSW Showcase
Main Stage:
A Weather - 7:30 p.m.
McCarthy Trenching - 8:30 p.m.
Capgun Coup - 9:30 p.m.
List Christee - 10:30 p.m.
Nik Freitas - 11:30 p.m.
Someone Still Loves You Boris Yeltsin - 12:45 a.m.

Patio:
Joan of Arc - 8:00 p.m.
Flowers Forever - 9:00 p.m.
Aloha - 10:00 p.m.
David Dondero - 11:00 p.m.
Headlights - 12:00 a.m.
Tilly and the Wall - 1:00 a.m.

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