So, it seems the internet is talking about a group dubbed Die Antwoord (or The Answer). They're from South Africa, the lead MC looks like Vanilla Ice meets American History X, there's a blonde chick that looks like Kylie Minogue (kind of), and their DJ got the job because he "had a PC computer". The whole thing is absolutely bizarre and we don't know what to make of it. That may just be the point.
The trio have released an official video for their first single "Enter The Ninja". Pitchfork calls it "conceptual", which I suppose is a polite way of saying "crazy as Goddamn f--k". MC and self-professed rap-rave master Ninja raps the lead on the track, trading off choruses with Yo-Landi Vi$$er (the blonde chick).
Musically, it shouldn't be too jarring for any electro fan. Expect to hear it blaring over the afternoon shift at American Apparel sometime soon. But it's the band's image that makes us question this whole music criticism gig. Perhaps it's time to go find a career as a teacher or social worker so we can stop this kind of s--t from happening. I mean if this is what the kids are listening to in South Africa, we need to figure out why.
They've released a documentary of sorts called "Zef Side". It answers some of the questions raised by watching "Enter The Ninja", but only generates more in the end (Lost fans will love this kind of thing...and seriously, I would not be surprised if these dudes somehow show up amongst The Others at some point this season). Here, the band offer a look at where they're from (I think?), as well as a few clips of other tunes...oh yeah, and a good 30 seconds of MC Ninja's boxer boner swinging around like pendulum (Dark Side of the Moon is officially ruined for me...).
This whole thing makes me wonder if my irony tolerance is too high because I can't tell if it's a joke, genuine, terrible, or awesome. Check their website for a few more tracks and some added insight into the group's actual music.
If I had to venture a guess, I'd say it's real, it's kind of cool, and every few tracks they get into a kind of M.I.A. scrappiness that keeps me listening. But, like, holy s--t, South Africa, what the hell is going on down there? -Ryan Broderick