Album Review: Rick Ross
  • TUESDAY, JANUARY 10, 2012

  • Posted by: Joe Puglisi

To reduce Rick Ross and his validity to lyrical thug credentials and heavy-handed production would be unfair if it weren't so easy. From his dramatic four-chord riffs to star-fueled guest vocals (Diddy, John Legend, Nas, Kelly Rowland) and repetitive shouts to his company Maybach Music, it's all a bit cartoony. Even his voice seems packaged as a brand of brash, corrosive thug slathered on "epic" beats spitting every rap trope you could possibly imagine. We've arrived at the day when luxury brands sound like they were made for rap verses, not the other way around-- where else but in a rap song would you repeatedly hear "Bugatti" utilized in such a chewy manner?

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