Seminal early aughts, emo-rockers The Get Up Kids are on the come-back trail with a new album dubbed There Are Rules, out now on their own Quality Hill Recordings label. That album's first single "Automatic" stutters and starts, as it dips in and out of odd shreds of guitar and glitzy synthetics. Like the song, the accompanying video takes an odd dip as well, as a weird and warped automobile takes a sleeping child on a strange journey to a hyper colored car wash.
The Get Up Kids are an American alternative rock band from Kansas City, Missouri. Formed in 1995, the band was a major player in the mid-90s emo scene, otherwise known as the "second wave" of emo music. As they gained prominence, they began touring with bands such as Green Day and Weezer before becoming headliners themselves, eventually embarking on international tours of Japan and Europe. They founded Heroes & Villains Records, an imprint of the successful indie rock label Vagrant Records. While the imprint was started to release albums by The Get Up Kids, it served as a launching pad for several side-projects such as The New Amsterdams and Reggie and the Full Effect.
The Get Up Kids were viewed throughout their existence as a prototypical emo band, having been major players in the Midwest emo movement of the mid-1990s. However, like many early emo bands, The Get Up Kids, sought to dissociate themselves with the term, as it was considered dismissive to be seen as an "emo band." Years later, guitarist Jim Suptic even apologized for having the influence they did on many of the modern third-wave emo bands, commenting that "[t]he punk scene we came out of and the punk scene now are completely different. It's like glam rock now . . . If this is the world we helped create, then I apologize."
Due to some internal conflicts, the band broke up in 2005. In 2008 the band announced a 2009 reunion tour to support the tenth anniversary re-release of Something to Write Home About, their most successful studio album. Soon after the reunion, the band entered the studio to write new material. In early 2010, the band released Simple Science, their first release in six years. In 2011 they released another album, There Are Rules.