"Dead," the second single from Buckcherrys recent studio album, All Night Long was hand-picked by Buckcherry fans via the band's social network properties. The song encompasses rebelliously inspirational lyrical content and the themes woven throughout the video are no different.
Buckcherry is an American rock band from Los Angeles, California formed in 1995. The band released two albums, Buckcherry (1999) and Time Bomb (2001), before dissolving in the summer of 2002. In 2005, lead vocalist Josh Todd and lead guitarist Keith Nelson reformed Buckcherry and released a new album on April 16, 2006, 15. It contained Buckcherry's biggest crossover hits to date, "Crazy Bitch", and their first Billboard Hot 100 top ten hit, "Sorry". Their fourth album, Black Butterfly, was released in September 2008, and their fifth album, All Night Long, was released on August 3, 2010. Buckcherry released their sixth album titled "Confessions" on February 19, 2013.
Josh Todd grew up in Anaheim Hills, California and later moved to Lake Forest, California. Early on, Todd fronted the Hollywood glam rock band Slamhound. He eventually met lead guitarist Keith Nelson through their tattoo artist (Kevin Quinn) after discovering a common love of AC/DC. The duo made a few demos before being joined by bassist Jonathan Brightman and drummer Devon Glenn, calling themselves Sparrow. Sparrow began performing around the Hollywood club scene, receiving a strong, local following due to their old school rock and roll vibe, and were signed to DreamWorks Records shortly after. The group changed its name to Buckcherry after receiving a cease-and-desist letter from a record label called Sparrow (owned by EMI). Although Buckcherry is a spoonerism of Chuck Berry, the group said it was inspired by a drag queen acquaintance of theirs named Buck Cherry (Buck Cherry was also the moniker of John Armstrong, guitarist for 1980s new-wave group The Modernettes). The band released its self-titled debut in 1999 to critical praise and certified gold sales. The album, produced by Terry Date (Soundgarden/Mother Love Bone/Pantera/Steve Jones), included the hit singles "Lit Up", "For the Movies", "Dead Again", and "Check Your Head".
After adding rhythm guitarist Yogi Lonich to the lineup in 1999, Buckcherry toured nonstop in support of the debut album, including opening for Lenny Kravitz on his Freedom Tour (1999) and participating at the infamous Woodstock 99, before going back into the studio in 2000 to work on a follow-up, Time Bomb (2001). The second album was considered a disappointment by many critics, and it did not fare as well on the charts. Allmusic noted that "For a second record, it's surprising how jaded and nihilistic they are already.
Buckcherry performed opening dates for AC/DC in the spring 2000. From August 2001 through January 2002, as tension over the musical direction set in, Jonathan Brightman, Yogi Lonich, and Devon Glenn each successively left Buckcherry, and were replaced by Dave Markasky, Josh Fleeger, and Matt Lawrence, respectively. Josh Todd and Keith Nelson still planned to continue the band, and began the writing process for a third album. The album was never completed, however, and the band was put on hiatus in July 2002.